About Pinnacle Living
Enriching Life’s Journey
A culture in which age does not define the person
Why Pinnacle Living
Changing our name to Pinnacle Living is purposeful. We live in a period of generational and exponential change. Over the past few years, we have been working hard to evolve with the changing senior living landscape and want a name that clearly conveys how our team works and how our residents live. When we think of ourselves and the ones we love, we do not want to live in one of the “homes”. Changing our name to Pinnacle Living is the best way to communicate our team and residents’ bold steps forward into a new and better world, the one that we aspire to for ourselves and those we love. Our team and residents searched for 3 years to find a name that captures the ever-changing world we live in, a name that conveys our team and residents’ aspirational goals for life. We are excited to build on our 70 year foundation of enriching life’s journey for people of all ages and abilities. Whether in our residents’ houses or apartments, assisted living, memory support residences or in higher levels of living, we focus on autonomy and self-direction. Our team members are dedicated to creating communities where age does not define the person. Our values are centered on six key words: Culture, Stewardship, Partnership, Diversity, Hospitality and Quality. These words are the framework for everything we do.
Since its humble beginnings in 1948, Pinnacle Living, formerly known as Virginia United Methodist Homes, Inc., has grown from a single community serving seniors to seven communities spread across The Commonwealth. The establishment of the Hermitage Richmond and the Snyder Memorial Home in 1948 began our mission. In 1962, Hermitage Northern Virginia opened its doors, followed by Hermitage Eastern Shore in 1966. The Lydia Roper Home was gifted to the corporation in the 1960’s with the promise to continue its benevolent mission. In 1964, the Roanoke District of The United Methodist Church recognized Hermitage Roanoke as part of our family of communities. Over the next 25 years, growth and expansion continued. During the 1990s, dramatic changes in the expectations, needs and demands by our residents began a whole new era for retirement communities. Pinnacle Living responded by developing and opening Cedarfield and WindsorMeade Williamsburg, helping us serve more of the growing senior population more than ever before. Our new name, Pinnacle Living, reflects our mission of enriching life’s journey for those who seek independence, combined with a secure plan for the future. We are proud of our heritage and continue to operate as a mission-driven organization that welcomes people of all faiths. Our new name positions us for the future as we strive to better serve the next generation.