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About Pinnacle Living

Our Mission

Enriching Life’s Journey

Our Vision

A culture in which age does not define the person

Our values are centered on six keywords and are the framework for everything we do:

Culture  |  Diversity  |  Stewardship  |  Partnership  |  Hospitality  |  Quality

Why Pinnacle Living

Our name Pinnacle Living is purposeful. We live in a period of generational and exponential change. Over the past few years, we have been working hard to evolve with the changing senior living landscape and want a name that clearly conveys how our team works and how our residents live. The name, Pinnacle Living, is the best way to communicate our team and residents’ bold steps forward into a new and better world, the one that we aspire to for ourselves and those we love, and our aspirational goals for life. 

Whether in our residents’ houses or apartments, Assisted Living, Memory Support residences, or in higher levels of living, we focus on autonomy and self-direction. Our team members are dedicated to creating communities where age does not define the person. 


Since our humble beginnings in 1948, Pinnacle Living, formerly known as Virginia United Methodist Homes, Inc., has grown from a single community serving seniors to several communities spread across the Commonwealth. 

1948: The establishment of the Hermitage Richmond and the Snyder Memorial Home began our mission.
1964: The Roanoke District of The United Methodist Church recognized Hermitage Roanoke as part of our family of communities.

Over the next 25 years, growth and expansion continued for our organization. Dramatic changes in the expectations, needs, and demands by our residents began a whole new era for retirement communities. Pinnacle Living responded by developing and opening Cedarfield and WindsorMeade Williamsburg, helping us serve more of the growing senior population more than ever before.

Our name, Pinnacle Living, reflects our mission of Enriching Life’s Journey for those who seek independence, combined with a secure plan for the future. We are proud of our heritage and continue to operate as a mission-driven organization that welcomes people of all faiths. Our new name positions us for the future as we strive to better serve the next generation.

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